How to light up your corporate event
“You could put a wash of light on the stage that's a beautiful brand color, for example, and a white pool of light will follow the CEO wherever that person goes. And so it's branded, it's colorful, and it's very flexible.”
Howard Werner is the Principal of the New York Office of Lightswitch, and an incredible lighting designer with decades of experience in theatre, dance, museums, architecture and, of course, corporate events.
Often, people don’t think terribly hard about lighting when planning their event, but Howard believes that lighting can bring focus, energy, and drama to any live show.
Here are the four top ideas I took away from a recent conversation with Howard:
Howard is extraordinarily talented, a joy to collaborate with, and filled with insights about how to make corporate events more impactful.
If you want to hear our full conversation, head to the episode page or listen anywhere fine podcasts are found.