T-Mobile IN Crowd
- Recognition Event
- Virtual Engagement
- Award Program
When T-Mobile's annual 16-city IN Crowd tour couldn't go on the road in 2020, Proscenium reimagined it as a 3-evening virtual event recognizing 350 top-performing Customer Experience Center winners per night. Proscenium served as end-to-end production partner across strategy, creative, content, and live show execution.
- Audience
- Employees
- Attendance
- 1,000+
- Format
- Virtual
Services
- Strategy
- Creative
- Production
- Content
- Virtual Environment
- Award Program
Celebrating the Best Virtually
Since 2015, the IN Crowd Tour has been an annual, live, 16-city roadshow, celebrating top performers at T-Mobile Customer Experience Centers.
In the middle of Covid that was not possible. 2020’s 3-evening virtual event recognized 350 winners per night and featured executive shout-outs, award winner animations with host voice-over, employee talent videos, live chat and polling, and ended with a live DJ session.
We even used a green screen to pre-record crowd-favorite host Aaron Smalls to place him in an eye-catching virtual IN Crowd environment.
We even used a green screen to pre-record crowd-favorite host Aaron Smalls and place him inside an eye-catching virtual IN Crowd environment.