PANASONIC

AN INTERACTIVE CELEBRATION

Panasonic wanted to celebrate their 100th Anniversary in a way that would make their global team feel a part of the Panasonic community. We created an interactive activation that celebrates not only the future of their technology, but the inclusivity of their team. By signing into a dedicated website, or by using one of our mobile kiosks, Panasonic employees are asked “How will Panasonic use technology to move people over the next 100 years?” Participants see a “digital city of the future” made of light. They are encouraged to use digital post-it styled notes to type their answers, add pictures, emojis, and hashtags. Once their answer is submitted, it turns into a point of light that joins the digital city. It’s an interactive tech-forward activity worthy of one of the most innovative brands in the field. 
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pro*sce*ni*um (n): The supporting arch at the front of a stage through which the audience experiences a performance.
pro*sce*ni*um (n): A different kind of event marketing agency - focused on live events for employee, business and consumer audiences.